Keyword research and optimization in SEO is the first step for developing successful SEO of your site. It will attract your target audience through search engines like Google and Bing. This is why it is the most important phase to choose keywords based on competition and in your niche. The chosen keyword should be relevant to your website or page so that users and Google both can understand the topic and search engines can serve better results.
- Research and Optimize popular keywords or phrases for your business.
- Include short and longtail keywords strategically in your content
- With thorough research and optimization, we gauge the effectiveness of the SEO plan.